Social Media Monitoring

Why does social media matter? It is easy for someone to use your trademarked name (word mark) to register a social media account and pose as you. The reason might be to promote or sell similar products/services or, in some cases, to damage your reputation.

While many companies have a Facebook, Instagram, TikTok or X account and even post regularly on these platforms, there are plenty of other platforms most companies are less likely to engage with – or even know about. They can be easy prey for someone using your trademark.